Steven R. Gerbsman, Principal of Gerbsman Partners and Kenneth Hardesty, a member of Gerbsman Partners Board of Intellectual Capital, announced today their success in maximizing stakeholder value for a mobile messaging service that uniquely bridges the internet & cell phone networks to deliver push emails to mobile phones via the SMS data channel.

Gerbsman Partners facilitated the sale of associated Intellectual Property and assets. Due to market conditions, the venture capital-backed company and its senior lender made the strategic decision to maximize the value of the business unit and Intellectual Property.

Gerbsman Partners provided leadership to the company with:

• Technology experience in developing the strategic action plans for maximizing value of the business unit, Intellectual Property and assets;
• Proven domain expertise in maximizing the value of the business unit and Intellectual Property through a targeted and Date Certain M&A plan;
• The ability to "Manage the Process" among potential Acquirers, Lawyers, Creditors Management and Advisors;
• The proven ability to "Drive" toward successful closure for all parties at interest.

About Gerbsman Partners

Gerbsman Partners focuses on maximizing enterprise value for stakeholders and shareholders in under-performing, under-capitalized and under-valued companies and their Intellectual Property. In the past 60 months, Gerbsman Partners has been involved in maximizing value for 48 Technology and Life Science companies and their Intellectual Property and has restructured/terminated over $750 million of real estate executory contracts and equipment lease/sub-debt obligations. Since inception, Gerbsman Partners has been involved in over $2.2 billion of financings, restructurings and M&A transactions.

Gerbsman Partners has offices and strategic alliances in North America, Europe and Israel.